YOU STARTED THE BUSINESS.
NOW WHAT?
Whether you're preparing to launch or you've already started, learn the positioning, marketing and client-attraction strategy clinical education didn't teach you.
Positioning . Marketing . Attracting Clients . Growth.
WEDNESDAY | 7:00 PM ET | LIVE ON ZOOM
BUILT FOR LICENSED HEALTHCARE CLINICIANS
Who This Is For
Preparing to Start
You have the idea and expertise, but need clarity on what to build, who it's for, and how to position it.
Launched, but Stuck
You have the LLC, website, or services in place — but you're not sure how to consistently attract clients.
In Business & Ready to Grow
You have clients and proof of concept, but need stronger marketing, offers, systems, and strategy to reach the next level.
SOUND FAMILIAR?
You Have the LLC.
But Where Are the Clients?
Many clinicians believe they simply need more clients, more posts or more funding — when the actual gap may be positioning, packaging, structure, visibility or profitability.
Your website isn't your marketing strategy.
Offering everything can confuse potential clients.
Stop marketing credentials. Market the problem you solve.
You need a strategy for attracting clients.
ABOUT BEDSIDE2BUSINESS
Helping Clinicians Turn Expertise Into Strategically Positioned Businesses.
Bedside2Business helps licensed healthcare clinicians identify the problem they are uniquely equipped to solve, package their expertise, build the appropriate business foundation, position themselves in the marketplace and create a strategy for sustainable revenue and growth.
Clarity & Positioning
Business Foundation
Strategic Marketing
Client Attraction
Sustainable Growth
THE FIVE Ps™
A Proven Methodology
for Clinician Entrepreneurs.
The Five Ps are the Bedside2Business methodology designed to help you build a strategically positioned, profitable business.
POSITION
Get clear on who you serve, the problem you solve and where you belong in the marketplace.
PACKAGE
Turn your clinical expertise into services and offers people understand and are willing to pay for.
PROTECT
Establish the appropriate business structure, compliance, legal considerations and systems.
PROMOTE
Build visibility, messaging, marketing and strategic partnerships that attract the right audience.
PROFIT
Understand pricing, revenue, funding, business credit and the financial strategy needed to grow.
YOUR BUSINESS STRATEGIST
Nurse Haskins
Ali’ce J. Haskins, MSN, APRN, FNP-BC
Founder & Business Strategist, Bedside2Business
Ali’ce Haskins is a board-certified Family Nurse Practitioner, entrepreneur, former nursing professor, international speaker and business strategist with more than 25 years of healthcare experience.
Her experience extends beyond the bedside. She has built and operated healthcare businesses, developed brands, created strategic partnerships, educated healthcare professionals and experienced firsthand the realities of launching, repositioning and growing a business.
“I’ve been a clinician. I’ve built businesses. I’ve made the mistakes. I’ve repositioned. I’ve built brands and partnerships. And now I teach clinicians how to build strategically.”
25+ YEARS
Healthcare Experience
FNP-BC
Board-Certified Family Nurse Practitioner
BUSINESS OWNER
Built & Operated Healthcare Businesses
FORMER PROFESSOR
Nursing Education
BUSINESS STRATEGIST
Brand.Positioning.
Partnerships
LIVE MASTERCLASS
Find What’s Keeping Your Business Stuck.
Join a live, interactive session designed to help you identify your biggest business gaps and learn the strategic next steps.
WEDNESDAY
7:00 PM ET
LIVE ON ZOOM
Free | Limited Registration | No Replay
YOUR NEXT BUSINESS MOVE
Stop Guessing What Your Business Needs Next.
Get clarity, strategy and a proven path forward — starting with this free live masterclass.
Free | Limited Registration | No Replay
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